SAS
305 Case Studies
A SAS Case Study
The Wine House, a 30‑year‑old, $20M wine retailer in Southern California, lacked an IT department and a point‑of‑sale system that could age inventory or provide accurate customer data. Facing a difficult economy, the business needed real‑time visibility into slow‑moving stock and cleaner customer records to improve buying and marketing decisions.
By deploying SAS Enterprise BI for Midsize Business (live in four weeks), The Wine House immediately found 1,000 bottles that hadn’t moved in over a year, ran a clearance that freed $400,000 in capital, reduced aged inventory by 40%, saved $60,000 in mailing costs, and achieved over 100% ROI in under six months. The solution now delivers drill‑down inventory and customer analytics for smarter purchasing, targeted marketing and ongoing dashboards to monitor performance.
Bill Knight
President / Owner