Case Study: DER Touristik achieves optimized capacity forecasting and rapid traveler evacuation with SAS Visual Analytics (SAS)

DER Touristik Köln uses SAS® to forecast demand for airline seats and hotel rooms, prepare for unexpected events

DER Touristik Köln, a leading travel and tourism group in the German-speaking market, faces the constant challenge of forecasting demand for highly perishable products—airline seats and hotel rooms—and of evacuating travelers quickly and safely in the event of political crises or natural disasters.

By using SAS Visual Analytics and long‑established SAS data marts, more than 300 decision makers run forecasts and reports across 50 destinations to secure the right number of seats and rooms at optimal prices, monitor inventory until departure, and model evacuation scenarios. The solution has improved profitability through more accurate capacity purchasing and enabled faster, safer evacuations when crises occur.

DER Touristik

Christina Drskovic

Head of Management and Support Systems