Case Study: Born Clothing Limited achieves streamlined retail operations and better customer experiences with SAP Customer Checkout and SAP Business One

How Can Integrated Sales Channels Improve the Customer Experience and Drive a Business Forward

Born Clothing Limited, a Galway-based fashion retailer, wanted to make shopping more consistent across its 24 branches and e-commerce channels. Its existing mix of disconnected retail systems created data silos, inconsistent customer experiences, and high costs in inventory, planning, and treasury operations, leading Born to seek a unified platform from SAP.

SAP implemented SAP Customer Checkout and SAP Business One, with integration support from TRC Business Solutions Limited, to connect point-of-sale, e-commerce, finance, and warehouse processes. The result was a streamlined retail platform that could fulfill thousands of in-store and online orders daily, improve operational control, and reduce operational overhead by more than 30%, while giving Born real-time insights for data-driven decisions.

Born

Martin Murphy

Retail Director