Case Study: Philips Lighting improves smart lighting insights with SAP Cloud Platform

Helping Cities Increase the Value of Lighting with SAP Cloud Platform

Philips Lighting, a global leader in architectural lighting systems, sought to help its city customers better measure the value and public perception of their lighting installations. Their challenge was to provide these insights by analyzing social media sentiment over time to understand how citizens and visitors felt about a given project, moving beyond just providing cost-effective and beautiful lighting solutions. They partnered with vendor SAP to develop a new tool to address this need.

The solution from SAP involved a co-innovation partnership to build a social sentiment analysis application on SAP Cloud Platform. This tool gathers data from social media channels, allowing Philips Lighting customers to gain real-time, actionable insights into public perception. The measurable results include one installation achieving a 75% positive social media sentiment, and the solution opens new opportunities for cities to increase revenue and improve services, helping SAP's customer maintain its market leadership.

Philips Lighting

Andreas Knobloch

Alliances Manager, Global Public Segment