Case Study: Sapphire builds an engaged, lifelong alumni network with SAP SuccessFactors

Forging Valuable, Life-Long Alliances with Former Employees

Sapphire faced the challenge of maintaining lifelong relationships with former employees to leverage them as future partners, customers, brand ambassadors, and a rehire/referral talent pool. To centralize and scale alumni engagement for a rapidly growing community, Sapphire adopted SAP SuccessFactors, using the SAP SuccessFactors Human Experience Management (HXM) Suite integrated with an alumni platform.

By integrating the PeoplePath Alumni Platform with SAP SuccessFactors HXM, SAP SuccessFactors enabled a single cloud-based alumni hub with SSO, personalized campaigns, events, reporting, and smart job-matching. The solution produced measurable impact—over 12,000 alumni (about 300 new members monthly), strong engagement (89% would recommend the employer, 82% excited about the company’s future, 80% remain in the ecosystem), streamlined rehire/onboarding, and amplified advocacy (about 8.4 recommendations per alumnus per year)—outcomes driven by SAP SuccessFactors.

Sapphire

Nino Marakovic

CEO and Managing Director