Case Study: FC Bayern Munich achieves 100% digital HR experiences and streamlined HR processes with SAP SuccessFactors HXM Suite

A SAP SuccessFactors Case Study

Preview of the FC Bayern Munich Case Study

Digitalizing HR Management for Better Employee Experiences and Business Success

FC Bayern Munich, Germany’s most successful football club, needed to modernize HR to support employees across Munich, New York, Shanghai, and Bangkok. Facing time-consuming, spreadsheet-based processes and no secure self-service, recruiting, or performance management, the club chose SAP SuccessFactors (SAP SuccessFactors HXM Suite, including Employee Central, Recruiting, and Performance & Goals) to digitalize and future-proof its HR and talent management.

SAP SuccessFactors implemented the HXM Suite to unify HR processes, deliver mobile self-service for all employees (including nonoffice staff), and streamline recruiting and performance workflows. The solution enabled 100% of employees with digital HR experiences, reduced time spent on manual HR tasks, simplified reporting and workforce planning, and provided managers with up-to-date, real-time employee insights—freeing FC Bayern Munich’s HR team to focus on strategic, value-added work.


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FC Bayern Munich

Julia Willer

Head of HR


SAP SuccessFactors

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