Case Study: NewBridge Pharmaceuticals achieves full visibility and automated operations with SAP Business One

NewBridge gain healthy business solutions with SAP Business One

NewBridge Pharmaceuticals, a Dubai-based pharmaceutical company serving the MENA region, was growing quickly and needed a stronger ERP platform to keep up with expanding financial, procurement, sales, inventory, and shipment demands. Its previous system could not provide the visibility or flexibility required to manage complex operations across suppliers and distributors, so the company turned to SAP Business One.

With SAP Business One implemented by SkyTech, NewBridge Pharmaceuticals gained full visibility into sales and stock, automated workflow processes, and introduced a unified shipping module for suppliers. SAP Business One also enabled daily access to sales data and multi-dimensional reporting by zone, country, and product, helping management make faster, more confident decisions and improving productivity across the business.

NewBridge Pharmaceuticals

Amr Sarhan

IT Director – MENA