Case Study: FriendsOffice gains rapid online visibility and 500% more daily orders with SAP Ariba Spot Buy Catalog

How Can a Business Network Improve the Visibility and Marketability of a Small Business

FriendsOffice, one of Ohio’s largest independently owned office-supply dealers with more than 25 years serving businesses and school districts across Ohio, Michigan, Pennsylvania, and Indiana, sought new markets through online sales but struggled to gain visibility and orders on its own.

By joining the SAP Ariba Spot Buy Catalog network, FriendsOffice began receiving orders within hours of uploading its first catalog, increased daily online orders by as much as 500%, fulfilled 138 new online orders in the first month, and expanded into national and global markets with continued growth over six months—helping the company scale its B2B reach and better serve customers’ supply needs.

FriendsOffice

Dale Alt

CIO