Case Study: Ferroli Commercial boosts heating season awareness with Sans Frontiere marketing campaign

Ferroli Commercial launches a Sept-Nov heating season campaign with Sans Frontiere

Ferroli Commercial, a provider of commercial heating solutions, faced the challenge of building awareness for its diverse boiler range at the start of the heating season. They engaged the vendor, Sans Frontiere, to execute a comprehensive marketing campaign highlighting that they have a solution for every commercial application.

Sans Frontiere implemented a multi-channel awareness campaign running from September to November. The solution included a new visual identity applied to print, online, and social media advertising, targeted e-shots, and organic posts in key trade publications to reach HVAC professionals. The campaign successfully showcased Ferroli's entire commercial product portfolio, emphasizing its availability and next-day delivery. Sans Frontiere leveraged its over 30 years of HVAC industry knowledge to deliver an effective campaign for the client.

Ferroli Commercial