Case Study: Queisser achieves better readability and a premium effervescent tablet package with Sanner's IML tubes

Queisser boosts Doppelherz tube capacity with Sanner’s 165 mm IML packaging

Queisser, a dietary supplement producer, needed a new packaging solution for its Doppelherz effervescent tablets that was both protective and visually appealing to consumers. Vendor Sanner, a long-term supplier, recommended switching to its in-mold-labeling (IML) tube technology to achieve higher quality printing and improved readability.

Sanner developed a custom IML tube solution for Queisser, creating a new tool to produce a longer 165mm tube format. This provided superior print quality, more space for product information, and a more convenient package for consumers. The new solution was well-received, enabling Queisser to introduce new product varieties and expand into new countries, which significantly increased its volume for tubes and closures.

Queisser