Case Study: I-New achieves rapid launch of customizable, competitive MVNO plans with Sandvine

I-New Enables Innovative New MVNO in Mexico

weex, a new MVNO in Mexico, faced the common challenge of standing out in a crowded, hyper-competitive market. To move quickly from concept to launch and deliver differentiated mobile offerings, they partnered with I‑New and Sandvine for policy control and an end-to-end MVNO platform.

Using I‑New’s four-step MVNO process (Business Planning, Product Collection, Execution and Operation Services) combined with Sandvine’s flexible policy control, weex can rapidly create highly targeted plans—mixing data quotas, time-based access, and app-specific or subscriber/device-specific services. The joint solution gave weex the agility to launch tailored, competitive products faster and gain a clear market advantage.

I-New

Herbert Reinisch

VP Marketing & Corporate Communications