Case Study: PlentyOfFish achieves 4x server performance and millisecond latency with SanDisk Fusion ioMemory PCIe

Plentyoffish And Sandisk: A Perfect Match For Engineering Love

PlentyOfFish, the world’s largest online dating site with more than 100 million registered users (up to 700,000 concurrent and as many as 30,000 messages per minute), needed to deliver profiles, images and messages instantly while keeping costs low as a predominantly free service. Traditional hard-disk storage couldn’t keep up with growth, creating three key challenges: latency and performance, data consistency and cost containment.

PlentyOfFish moved to an all‑flash server environment using SanDisk Fusion ioMemory PCIe accelerators, avoiding a forklift storage re‑architecture and simplifying operations. The deployment let 30 database servers handle the load, cut page-load times from seconds to milliseconds, delivered up to 4× more compute per server, eliminated drive failures, and drove significant storage, power and licensing savings with ROI in as little as two weeks.

PlentyOfFish

Owen Morley

Director of Infrastructure