Case Study: BrainPad Inc achieves dramatic web-analytics speedups and reduced server footprint with SanDisk Fusion ioMemory

Brainpad Accelerates Multiple Web Analytics Systems On Less Hardware

BrainPad, a web analytics provider offering L2Mixer™ pay-per-click intelligence and Rtoaster™ product recommendations, faced slowing performance as customer volumes and data sets grew. Disk I/O bottlenecks (I/O wait around 18%) and lengthy batch jobs made it difficult to meet SLAs and increased maintenance overhead, prompting the team to seek a reliable way to speed analytics and simplify operations.

By deploying Fusion ioMemory™ ioDrive cards alongside PostgreSQL, BrainPad cut I/O wait to about 8% and achieved dramatic acceleration: pay-per-click analysis 2x faster, aggregate calculations 29x faster, summary reporting 10x faster, data modeling 4x faster, and recommendation batch jobs up to 30x faster. The upgrade also reduced server footprint (about 50% for PPC and 33% for recommendations), eliminated weekly tuning tasks, made PostgreSQL vacuum jobs 6x faster, and delivered simpler, more reliable architectures with ample headroom for growth.

BrainPad Inc

Tsuyoshi Inoue

Chief Engineering Architect