Case Study: Astley Clarke achieves international omni-channel growth with Sanderson

Astley Clarke from UK player to international omni-channel retailer

Astley Clarke, a UK-grown fine jewellery retailer expanding into wholesale and international channels, faced a legacy ERP that couldn’t support its shift to an omni‑channel strategy, growing competition, and the need to improve customer service and wholesale integration. To address these challenges the company selected Sanderson and its Elucid multi‑channel retail software to replace the clunky legacy stack and underpin its international growth.

Sanderson implemented Elucid with integrations to Magento, Global‑e, Sage 200 and key carriers, providing a single view of operations, accurate stock/pre‑order information, cross‑border compliance and robust fulfilment. The Sanderson solution has helped Astley Clarke scale to around £6m turnover (with international sales growing ~35% year‑on‑year), ships to 150+ countries, supports 100+ global stockists and is on track for 25% growth this year.

Astley Clarke

Scott Thomson

Chief Executive Officer