Case Study: Paper Transport boosts driver recruitment and retention with Samsung tablets

Paper Transport cuts driver turnover from 72% to 63% with Samsung tablets

Paper Transport, a Wisconsin-based freight carrier, faced a significant challenge with driver recruitment and retention due to its outdated and complex in-cab technology. This antiquated system was a major deterrent for potential hires and hindered ongoing driver training and support. To modernize its fleet and create a better work environment, the company partnered with vendor Samsung.

Samsung provided its rugged Galaxy Tab Active2 tablets, which ran the Omnitracs software and custom in-house apps. This solution offered an open architecture for flexibility, easy management via Samsung Knox, and access to a learning management system. The results for Paper Transport were substantial: driver engagement with training increased fourfold, speeding events were reduced for improved safety, and driver turnover dropped from 72% to 63% despite 19% year-over-year growth. Samsung's technology was pivotal in achieving these measurable improvements in recruitment, retention, and operational efficiency.

Paper Transport