Samsung
179 Case Studies
A Samsung Case Study
Indian Lake Bistro, a new American-Latin fusion restaurant, opened in New Jersey at the start of the COVID-19 pandemic. The challenge for owner Beatriz Eugenia Gonzalez was to build an initial customer base and connect with patrons without the benefit of an established reputation or the ability to fully showcase the restaurant's vibrant atmosphere due to public health restrictions.
The solution implemented with Samsung was the installation of three Samsung Pro TV digital signage displays. These were used to dynamically promote menu items, specials, and community events. This Samsung technology helped increase overall sales by 24 percent over a six-month period and achieved the owner's primary goal of forging a stronger connection with the local community.