Case Study: Tile For Less boosts organic traffic and Google Ads performance with Saltworks

Tile for Less boosts organic search visitors 112% with Saltworks

Tile for Less, a Utah-based chain of tile stores, faced stiff competition from large national home improvement stores and online retailers. Despite having a loyal customer base, they needed to improve their online presence to compete effectively. The company engaged Saltworks to address this challenge through a comprehensive digital marketing and website development strategy.

Saltworks implemented a long-term SEO strategy, beginning with a full audit and competitive analysis, which informed the development of a new website. They also managed a highly successful Google Ads campaign. The results were significant, including a 112% increase in visitors from organic search and a 267% increase in visitors to product pages. Their Google Ads campaign achieved the number one position more often than competitors and resulted in a 123% increase in new users.

Tile for Less