Case Study: a global luxury yacht charter platform achieves 235% organic traffic growth with SALT.agency

Global Luxury Yacht Charter Platform boosts organic traffic 235% with SALT.agency

A global luxury yacht charter platform partnered with SALT.agency to address a growing gap between its market opportunity and its organic performance. The business faced technical SEO limitations, inconsistent international targeting, and a lack of performance visibility that were constraining its growth.

SALT.agency resolved these issues by fixing critical technical problems, correcting international hreflang implementation, and developing a comprehensive keyword strategy for global markets. This work, combined with a new performance reporting framework, resulted in a 235% increase in organic traffic, a 114% growth in keyword visibility, and a 228% increase in top three keyword rankings.