Case Study: GitLab achieves 78% non-brand organic traffic growth with SALT.agency

GitLab increases non-brand organic traffic by 78% with SALT.agency

GitLab, a major DevOps tool provider, approached SALT.agency to improve its global organic search presence and fix prevailing technical issues on its website. The challenge was to increase visibility for non-branded keywords and enhance the overall customer experience on its commercial site.

SALT.agency implemented a comprehensive solution that included technical SEO auditing, JavaScript debugging, and international SEO launch strategies. They also strategized to grow topic clusters and supported GitLab's internal content team with technical briefs. As a result of these efforts, SALT.agency successfully increased GitLab's non-brand organic traffic by 78%.

GitLab