Case Study: Eastside Plumbing restores Google Ads lead generation with Salt & Fuessel

A Salt & Fuessel Case Study

Preview of the Eastside Plumbing Case Study

Eastside Plumbing restores record inbound enquiries with Salt & Fuessel

Eastside Plumbing, a plumbing services company, experienced a significant drop in performance and confidence in its Google Ads. They approached the vendor Salt & Fuessel to restore results and turn their digital advertising back into a reliable source for inbound enquiries and business growth.

Salt & Fuessel rebuilt the Google Ads account by auditing its structure, removing inefficiencies, and focusing on the services driving real enquiries. They streamlined campaigns and restructured Performance Max campaigns into clear service categories. This solution transformed Google Ads into a consistent source of inbound leads for the client, resulting in record months of inbound phone enquiries and regained confidence that led to increased budgets for scaling.


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