SalesWings
10 Case Studies
A SalesWings Case Study
TEACH.org, the recruitment arm for State Departments of Education, was facing a challenge with limited first-party data from their website forms. This lack of behavioral insights made it difficult for them to build the highly-personalized recruitment campaigns they needed within their Salesforce systems. They sought a lead scoring and website tracking solution that could integrate with their existing tech stack.
By implementing SalesWings' lead management and website tracking solution, TEACH.org gained visibility into prospective teachers' online behavior. This allowed them to create targeted campaigns and provide relevant resources based on where individuals were in the recruitment funnel. As a result of using SalesWings, TEACH.org increased their annual recruitment total by 180% in just two years and expanded their partnerships.
Eric Mitsch
TEACH.org