Case Study: Escalade Roofing boosts storm response and sales performance with SalesRabbit

Escalade Roofing boosts sales with SalesRabbit using a 90% referral close rate

Escalade Roofing, a roofing company with 5-10 employees, faced significant inefficiency as its president, Cole Haynes, was forced to manage workflows across multiple disparate software systems for different aspects of the business. This challenge led them to seek a dedicated roofing CRM, which is when they discovered and implemented SalesRabbit along with the product RoofLink.

SalesRabbit provided a comprehensive solution by enabling targeted canvassing using weather data and area management tools to prioritize homes needing roof replacements after storms, significantly improving efficiency. The platform's Amplify feature gamified sales performance, boosting team motivation and driving more sales through competitions and leaderboards. By integrating SalesRabbit with RoofLink, Escalade streamlined its entire customer journey from initial contact to project completion, allowing them to beat competitors to affected neighborhoods and close the gap between contact and completed projects.

Escalade Roofing