Case Study: ITDA, AP Government boosts tribal teacher training with Salesquared

A Salesquared Case Study

Preview of the ITDA, AP Government Case Study

How SaleSquared helping ITDA of AP Government to boost tribal teachers efficacy

ITDA, AP Government needed a better way to train its large, geographically dispersed workforce of tribal teachers across Andhra Pradesh. The tribal welfare department wanted to improve the quality of education in remote areas, but faced the challenge of delivering consistent training material to teachers spread across many regions. Salesquared provided a unified communication solution using automated SMS, automated voice calls, and IVR services.

Salesquared set up a broadcasting channel, created multiple groups, assigned virtual numbers, and enabled staff to upload audio files and send broadcast campaigns from mobile phones. Teachers received training content over phone calls, with SMS reminders sent a day in advance about the topic and timing. The result was a fast, easy-to-use cloud voice broadcasting system that helped ITDA train teachers regularly and improve teaching quality across tribal areas.


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