Case Study: ATS Traffic boosts order efficiency and profitability with SalesPad Desktop

ATS Traffic - Customer Case Study

ATS Traffic, a 50-year-old traffic safety company with seven locations and 300–500 employees depending on the season, needed a more flexible operational ERP as its formerly independent business entities were brought together. Working in a highly regulated industry with many city and government customers, ATS Traffic had to ensure orders were accurate, margins were protected, and shipments stayed on time. Vendor SalesPad provided SalesPad Desktop to help support its quote and order processing needs.

ATS Traffic implemented SalesPad Desktop from SalesPad to give sales teams, customer service, and management better visibility into orders, faster access to customer data, and stronger workflow control. The result was about a 50% reduction in order processing time, improved margin analysis through margin approvals, better communication, and measurable cost savings from reduced reliance on Microsoft Dynamics GP. SalesPad also helped ATS Traffic standardize processes, reduce errors in sign production and shipping, and improve profitability overall.

ATS Traffic

Yvonne Edgington

Sales Support Coordinator