Case Study: Gentec Equipment streamlines sales and saves time with Salesmate

How Gentec equipment transformed sales processes with Salesmate

Gentec Equipment, a manufacturing company serving customers across Canada and the United States, needed a better way to manage sales as its small team grew. Before Salesmate, leads from social media, email, and calls were scattered across platforms, manual follow-ups were time-consuming, and its old CRM lacked the automation and flexibility needed to keep up.

With Salesmate CRM, Gentec automated sales pipelines, added custom fields and workflows, integrated text messaging, and centralized contact management. Salesmate helped the team save several hours each week, streamline lead tracking, improve productivity, and support future growth with a scalable system for managing customer relationships.

Gentec

Christian Hodak

Engineer and Sales Lead