Case Study: YES achieves 10x higher email CTR with SALESmanago

YES - Customer Case Study

YES Jewellery, a leading Polish jewellery brand with nearly 400 employees and over 150 stores, wanted to unify customer communication across marketing and sales, improve segmentation, and generate more leads and repeat purchases. The company turned to SALESmanago to manage customer data, personalize messages, and automate campaigns across email and web forms.

SALESmanago implemented automated email marketing, lead-capture forms, and behavior-based segmentation using viewed products, purchases, location, and on-site actions. As a result, YES achieved 10x higher click-through rates and 5x higher open rates for automated emails versus traditional campaigns, while also growing its contact database by 28.89% in 12 months.

YES

Filip Kensbock

E-marketing Specialist