SALESmanago
53 Case Studies
A SALESmanago Case Study
Noble Health, a producer of dietary supplements and nutri cosmetics, wanted to improve customer communication, stand out from confusing health information online, and build trust while increasing new customer acquisition and retention. To address this, the company used SALESmanago Marketing Automation to better personalize outreach for a growing number of leads.
SALESmanago implemented live chat for hot anonymous leads, survey-based segmentation, lead nurturing educational cycles, and cross-selling automation tailored to the lead lifecycle. The results included over 80% of anonymous clients served via chat, a 50% increase in open rate, an 82% increase in click-through rate, about 12% more returning customers, and a 40% increase in cart value, with 95% of customers rating consultants’ work as very good.