Case Study: Emred achieves 200% more sales with SALESmanago

Emred.com - Customer Case Study

Emred.com, a digital marketing agency and SALESmanago partner in Spain, needed a better way to generate and qualify sales-ready leads, manage a changing buying process, improve content-led lead generation, and define success metrics. The company turned to SALESmanago’s marketing automation and CRM capabilities to gain a more complete view of contacts and strengthen its B2B sales process.

Using SALESmanago, Emred built lead nurturing and segmentation workflows, personalized email campaigns, sales funnels, and automated alerts for sales reps based on digital behavior. The results were significant: email open rates increased by 400% after lead qualification, personalized 1-to-1 email open rates rose by 700% and CTR by 1500%, webinar/meeting close rates via phone calls improved by 350%, and overall sales conversions increased by 200%.

Emred.com

Mar de Ojeda y Ruiz de Luna

General Director