Case Study: Cordia boosts email engagement by 500% with SALESmanago

Cordia - Customer Case Study

Cordia, a leading residential developer and subsidiary of Futureal Group, needed a better way to market its Cystersow Garden project in Krakow, Poland. Facing a long and complex real estate buying cycle, Cordia turned to SALESmanago Marketing Automation to improve cooperation between sales and marketing, personalize communication, and reduce lead loss.

SALESmanago implemented customer segmentation, dynamic website personalization, contact form integration, automated 1-to-1 emails, and targeted mailings. As a result, Cordia achieved a 500% increase in e-mail marketing engagement, generated more website contacts, improved sales efficiency, and reduced lead leakage.

Cordia