Case Study: Allekurier boosts campaign conversion by 50% with SALESmanago

Allekurier - Customer Case Study

Allekurier, a parcel delivery platform serving Poland, the EU, and the rest of the world, needed to stand out in a highly competitive market and turn website visitors into customers. The company also wanted to keep communicating with satisfied customers for repeat purchases, while showing only the most relevant offers to people interested in specific services. To address these challenges, Allekurier turned to SALESmanago Marketing Automation.

SALESmanago implemented automated customer segmentation, targeted email campaigns, social media retargeting, contact form lead capture, and A/B testing to improve campaign performance. As a result, Allekurier reported 200% higher open rates for segmented mailings versus market average, a 50% increase in campaign conversion rate, and a 33% conversion rate in activating new clients to send parcels.

Allekurier

Łukasz Siwko

Brand manager