Case Study: AIF Law Office increases email engagement and phone consultations with SALESmanago

AIF Law Office - Customer Case Study

AIF Law Office, a modern law firm operating in 48 countries, wanted to automate customer acquisition and improve the quality of consulting and service. Working with SALESmanago Marketing Automation, the company aimed to turn anonymous website visitors into leads, better distribute prospects among salespeople, educate leads, and handle inquiries more efficiently.

SALESmanago implemented landing pages, lead nurturing email cycles, automatic lead distribution, a sales funnel, and alerts for the customer service team. As a result, AIF Law Office increased website traffic by 5%, automatically distributed 100% of leads among 8 specialists, raised email open rate by 20%, and increased the number of customers served over the phone by 20%.

AIF Law Office

Tomas Brusiło

Chief Executive Officer