Case Study: Wings of Support achieves a centralized cloud-based international office and improved fundraising with Salesforce for Nonprofits

Wings of Support - Customer Case Study

Wings of Support is a volunteer-led initiative founded by KLM and Martinair staff that funds shelter, education and medical projects for children in destinations the airlines serve. Because volunteers work remotely across countries and time zones and previously stored information on personal laptops, the organization struggled with lost or out-of-date data and had difficulty tracking sponsors, donors and fundraising activities.

Wings of Support implemented Salesforce Sales Cloud through Salesforce.org as a cloud-based international office, centralizing all project, sponsor and donor information for real-time collaboration. The platform stopped information loss, streamlined fundraising and sponsor relationship management, and—backed by Salesforce.org’s support—helped the charity increase fundraising effectiveness while pursuing its goal of channeling 96% of funds directly to projects.

Wings of Support

Danette Toet

Volunteer