Case Study: Interlochen Center for the Arts achieves unified operations and 360-degree constituent engagement with Salesforce for Nonprofits

Interlochen Prepares Students for Enduring Academic and Artistic Success

Interlochen Center for the Arts is a world-renowned arts school and year‑round arts organization in northwest Michigan — combining a 500‑student boarding academy, a 2,500‑student summer program, public radio stations, and a busy performing arts schedule with a global alumni network. The organization struggled with multiple siloed systems that fragmented admissions, financial aid, fundraising, ticket sales and program management, making it hard for staff to get a single, accurate view of students, families and donors.

Interlochen consolidated operations on Salesforce (Sales Cloud, Service Cloud, Force.com, App Cloud and AppExchange apps like PatronManager), extending the platform from admissions and aid to fundraising, billing, camp enrollment, and box office functions and building a custom student management system. The result is a single, secure, scalable system that delivers a 360° view of constituents, faster deployments, higher staff satisfaction, more targeted engagement, and greater agility to support new programs as the organization grows.

Interlochen Center for the Arts

Margaret Fako

Business Architect