Salesforce for Nonprofits
330 Case Studies
A Salesforce for Nonprofits Case Study
Harvard Business Publishing, a nonprofit subsidiary of Harvard University that creates leadership development solutions for Global 2000 companies, needed to move beyond a product‑sales, transactional model. Teams worked in silos using separate Excel spreadsheets, which limited collaboration and prevented the company from diagnosing client challenges or co‑creating tailored learning solutions.
By implementing Salesforce Sales Cloud to integrate client data, tools, and engagement processes, Harvard Business Publishing standardized how teams share information and work with customers. The platform’s flexibility allowed rapid customization to the company’s processes, improved global collaboration and consistency, increased client trust, and accelerated the company’s ability to innovate and deliver more impactful, tailored leadership solutions.
Ian Fanton
VP Global Sales