Case Study: ICS+ achieves big productivity and ROI gains with Salesforce Essentials

How small business ICS+ experienced big wins in productivity

ICS+ is a small business that designs customized automation control systems for commercial properties, including audio and video solutions. As the company grew, its team struggled with scattered information across ERP, CRM, spreadsheets, and email, making project tracking, billing, collaboration, and sales management difficult. Salesforce Essentials helped ICS+ move toward a single source of truth and reduce manual work.

Using Salesforce and Salesforce Anywhere, Salesforce Essentials gave ICS+ a centralized platform for client and project data, real-time collaboration, and opportunity tracking. The results included a 20% reduction in email traffic, a 25% increase in sales efficiency, and a 15-day shorter accounts receivables cycle, with ICS+ also reporting a 942% return on investment from Salesforce to date.

ICS+

Bernard Morgan

CEO and President