Case Study: C.HAFNER achieves automated precious metals trading and a better customer experience with Salesforce and Salesfive

C.hafner GmbH + Co. KG automates precious metals trading on Salesforce with Salesfive

C.hafner GmbH + Co. KG, a precious metals manufacturer, faced challenges with an inefficient online portal that required manual transaction processing and was poorly integrated with its other systems, making the precious metal trading process resource-intensive. They partnered with Salesfive to implement a new digital solution using Salesforce B2B Commerce Cloud.

Salesfive implemented a customized Salesforce platform that automated trading, ordering, and pickup processes. The solution integrated with SAP for seamless data transfer and used a Price Engine for real-time, customer-specific price calculation. This automation significantly increased efficiency and customer satisfaction by providing a unique user experience, as noted in a customer testimonial. Salesfive's solution provided C.hafner with a significant competitive advantage.

C.hafner GmbH + Co. KG