Case Study: A1 Hospitality Group achieves streamlined, cloud-based sales transformation and revenue growth with SalesAndCatering.com's STS Cloud

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Preview of the A1 Hospitality Group Case Study

How A1 Hospitality Transformed Sales Across Properties with STS Cloud

A1 Hospitality Group, a family‑owned hotel management company operating five properties in Oregon and Washington, faced fragmented legacy sales processes and needed an easy-to-use, support-driven sales and catering platform to move group business to the cloud. They selected SalesAndCatering.com’s STS Cloud to modernize workflows, enable remote access, and simplify prospecting and client relationship management.

SalesAndCatering.com implemented STS Cloud (including ProposalPath and an Opera two‑way PMS interface), delivered hyper‑personalized training and support, and migrated A1 Hospitality Group to a cloud-based event planning and sales platform. The implementation produced measurable gains — increased automation, improved lead and relationship management, revenue optimization and reduced costs, more repeat bookings, simplified workflows, and detailed data-backed reporting — while speeding proposal generation and staff adoption across properties.


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A1 Hospitality Group

Preena Patel

Administrative Director


SalesAndCatering.com

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