Case Study: JCDecaux boosts sales with remote selling using Salesapps

JCDecaux - Customer Case Study

JCDecaux faced the challenge of digitizing its sales materials and enabling remote selling capabilities for its sales force, a need that became critical during the COVID-19 pandemic. To boost sales through screen sharing and prepare for a post-pandemic marketplace, they partnered with the vendor Salesapps to implement a sales enablement solution.

The solution from Salesapps was rolled out to 400 sales reps after a collaborative design phase. The platform was enthusiastically adopted, with 100% of the sales force using it daily within just two weeks. The measurable impact was significant, as the teams multiplied their volume of remote appointments by ten during a complex period of lockdown. Salesapps became central to the daily operations, creating time savings and providing a single point of entry for all marketing content.

JCDecaux

Alban Duron

Marketing Director France