Case Study: Mtrading achieves faster, more organized catalog management with Sales Layer

Run a more organized catalog quickly with PIM

Mtrading B.V., a B2C and B2B reseller operating in the Netherlands, Belgium and Germany, faced slow, disorganized product catalog management across multiple channels (Bol, Amazon and several own sites) and a wide range of categories each requiring different product fields. To avoid future scale problems they adopted the Sales Layer PIM early in their growth, aiming to build a solid, centralized product database from the start.

Sales Layer centralized Mtrading’s texts, images, descriptions, languages and SKUs, provided Magento and WooCommerce connectors, customizable fields and channel-specific export adaptation plus daily support, enabling faster channel publishing and more accurate data. As a result Mtrading’s catalog has grown from about 1,000 SKUs at project start to 2,000 SKUs (adding ~200 new SKUs per month) across 8 sales channels, improving organization and saving the team time.

Mtrading

Joost Maas

Chief Executive Officer