Case Study: emuca achieves 10x faster catalog updates with Sales Layer

Add and update products in your catalog 10x faster

emuca, a furniture design, manufacturing and marketing group, struggled with a slow, traditional CATe product repository that couldn’t keep up with the volume and complexity of modern catalog needs. To centralize and accelerate catalog management they adopted Sales Layer PIM, seeking a cloud solution able to handle many variants, technical specifications and multi-channel exports.

Sales Layer implemented a cloud PIM with connectors and an in-platform chat, eliminating duplicated data sources and speeding up catalog creation without errors. As a result emuca can add and update products 10x faster, manages 1,600 products and 5,000 variants across 8 languages with 70+ fields per variant, 17,000 images, 5,000 files and distribution to 16 channels, and benefits from simpler integration to platforms like Magento and PrestaShop via Sales Layer.

emuca

Manu Santana

Head of Marketing