Case Study: DemandLab achieves 100% virtual agency growth with Sakas & Company

DemandLab grows revenue 52% with Sakas & Company

DemandLab, a technology-focused marketing consultancy, sought to refine its internal processes and strengthen its team culture to achieve sustainable growth. The agency's founder and CEO, Rhoan Morgan, enlisted the help of executive coach Karl Sakas from Sakas & Company for an Agency Roadmap project and ongoing coaching to address these challenges.

Sakas & Company provided a customized growth strategy and implementation plan, which included creating clear accountability structures and empowering the team to work autonomously. This guidance enabled DemandLab to successfully transition to a 100% virtual agency. The results were significant, including a 52% revenue growth from 2017 to 2020, a near-doubling of client renewals, and a 32% improvement in per-capita productivity, all while increasing profit margins and allowing the CEO to reclaim work-life balance.

DemandLab