Case Study: Best Buy achieves seamless peak-season identity security with SailPoint

Best Buy handles 6 million Black Friday logins with SailPoint

Best Buy, a major electronics retailer, faced a significant challenge in managing identity and access for its workforce during the intense holiday season. With a 20% seasonal workforce expansion, its legacy systems caused operational friction and increased help desk tickets. To address this, Best Buy partnered with SailPoint Technologies to implement a modern, scalable identity solution using SailPoint's Identity Security Cloud platform.

SailPoint provided a unified identity platform that automated the entire identity lifecycle for approximately 100,000 employees. The solution seamlessly handled a massive surge, including 6 million authentications on Black Friday and a 450% spike in offboarding seasonal employees. This resulted in a drastic reduction in help desk tickets, increased productivity, and a flawless, uninterrupted experience during their busiest period, allowing the business to focus entirely on customer satisfaction.

Best Buy

Greg Handrick

Director of Identity and Access Management (IAM) and Cryptography