Case Study: Shaw Floors boosts dealer leads and engagement with Sagepath Reply

Shaw Floors increases dealer sales leads 12X with Sagepath Inc.

Shaw Floors sought to modernize its residential digital experience to help customers better visualize flooring choices and connect online research with the in-store dealer journey. The challenge was that customers were overwhelmed during the research phase, creating friction in the path to purchase. Sagepath Inc. was engaged to address this.

The solution built in Kentico introduced interactive 3D room scenes, augmented reality, and storytelling to improve product visualization. Implemented by Sagepath Inc., this new experience significantly simplified shopping and connected online and offline touchpoints. The results included a 12x increase in sales leads for dealers in one month, a 62% increase in page scroll depth, and a 54% increase in user engagement.

Shaw Floors