Case Study: a major restaurant franchise achieves higher local email engagement with Sageflo Radiate

National Restaurant Chain Drives Higher Engagement by Empowering Local Owners and Operators to Send Highly Personalized Messages

A major restaurant franchise with over 900 locations faced the challenge of scaling local email marketing while maintaining brand control. Their previous solutions were difficult for franchisees to use and required excessive support from the corporate team. They partnered with Sageflo and implemented its Radiate distributed marketing solution to empower local owners with a user-friendly tool.

Sageflo provided a streamlined platform with pre-approved templates and admin controls, enabling franchisees to easily create personalized local campaigns. This solution from Sageflo drove a 90%+ adoption rate and achieved a 134% higher open rate for local messages compared to corporate campaigns. The franchise saw a 24x return on investment, recouping costs within just three months.