Case Study: Goodway Group achieves scalable growth and 40+ hours/month time savings with Sage Intacct

Goodway Group gets strategic with Sage Intacct

Goodway Group is a programmatic digital advertising agency that transformed from a print business into a fast-growing digital shop. As the company scaled, QuickBooks and Excel-based processes couldn’t keep up—manual expense and commission tracking, complex invoicing, and multi-entity consolidations made financial reporting slow and obscured segment profitability.

Goodway implemented Sage Intacct for core general ledger, job costing, and integrations with its campaign systems, automating AP allocations and campaign cost matching and enabling real-time dashboards. The platform delivered rapid ROI (paid for itself in under three months), saved 40+ hours/month on AP allocation, improved segment-level profitability and staffing forecasts, and supported 227% company growth while finance headcount rose only 140%.

Goodway Group

Mark Meade

VP of Finance