Case Study: Saint James Paris achieves stronger gift card sales with Sabre

Saint James Paris - Customer Case Study

Saint James Paris, the heritage hotel in Paris, wanted to boost gift card visibility and sales through a smoother digital buying experience. Working with Sabre, the hotel needed an efficient way to launch and promote its gift card offering across channels while supporting its team through the transition.

Sabre implemented the gift card platform with close onboarding support, technical setup, and staff training. Saint James Paris then promoted the cards via its website, newsletters, and social media, timed around key holidays like Christmas, Easter, and Valentine’s Day. The result was strong gift card performance, with December standing out as a particularly successful sales month.

Saint James Paris