Case Study: StudentUniverse achieves doubled productivity and 20% year-over-year growth with Sabre's Group Wizard

Group Booking App Enables Faster Throughput, Better Service, and 20% Growth at StudentUniverse

StudentUniverse, a specialist travel provider for students, faced slow, manual group-booking workflows that limited capacity and accuracy. They partnered with Sabre and adopted the Group Wizard app for Sabre Red Workspace (integrated with Salesforce.com) to automate pricing, seat selection, manifests, and ticketing.

Sabre implemented and customized Group Wizard and CRM interfaces to fit StudentUniverse’s group processes, cutting keystrokes and saving hours of per‑group data entry. The automation doubled productivity, added service capacity, improved accuracy, and helped StudentUniverse sustain roughly 20% year‑over‑year growth in group bookings.

StudentUniverse

Brad Drake

Vice President, Travel Services