Case Study: Fifth Third Bank achieves 100% increase in unit sales and 50% reduction in administrative time with Saba

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Preview of the Fifth Third Bank Case Study

Fifth Third Bank Meets Sales and Compliance Objectives and Reduces Administrative Costs with Saba

Fifth Third Bank, a diversified financial services firm headquartered in Cincinnati with about $81 billion in assets and 17 affiliates, grew rapidly from 4,000 to 20,000 employees through acquisitions. That expansion, combined with a decentralized structure, created a need to quickly integrate new hires, standardize product knowledge and regulatory training (Patriot Act, Sarbanes‑Oxley), and reduce the administrative burden of learning across geographically dispersed units—prompting a move to e‑learning.

Fifth Third implemented Saba’s learning platform (live within months) to deliver, test and administer e‑learning across all lines of business with personalized views for affiliates. The bank rolled out product training then operational and regulatory content, trained 900 employees in a week for account reconciliation, and saw employees who completed a four‑module product course sell 100% more units. Administrative time fell by roughly 50%, freeing the team to create more content, with success attributed to clear requirements and strong cross‑functional support.


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Fifth Third Bank

Eric Bowling

Vice President


Saba

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