Case Study: RingCentral boosts referral program scale and efficiency with SaaSquatch

RingCentral boosts referral program scale and efficiency by double digits with SaaSquatch

RingCentral, a leading provider of cloud communications solutions, faced a challenge scaling their existing customer referral program. They needed a more flexible platform with advanced capabilities like in-product experiences, dynamic rewards, and real-time integrations with their marketing tech stack. To achieve this, they partnered with the customer advocacy platform SaaSquatch.

By implementing SaaSquatch, RingCentral automated rewards for specific customer behaviors and gained a real-time sync with Salesforce and Marketo. This delivered actionable insights to their sales team and freed up staff from troubleshooting issues. As a result, RingCentral reported a double-digit increase in the scale and efficiency of their referral program. The vendor, SaaSquatch, enabled them to build a multi-faceted customer engagement strategy that drives growth.

RingCentral