Case Study: Openprise generates 50 opportunities with SaaSMQL's integrated ABM direct mail campaigns

Openprise generates 50 opportunities in 12 months with SaaSMQL

Openprise, a no-code RevOps Automation platform, needed to open up conversations with prospects where their sales team could not. They chose to expand their ABM programs and partnered with SaaSMQL for help with strategy, operations, and implementation.

SaaSMQL implemented a multichannel ABM program combining cold email outreach, LinkedIn ads, and a direct mail campaign featuring a gift of branded socks. This solution drove 50 opportunities from target accounts in 12 months, helping the sales team successfully drive new conversations.

Openprise